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What we have actually built.

Quantitative trading engines, back office software for trades, a compliance platform, a forensics stack, sites, apps and the tooling underneath them. Each one says what it was for, what was built, what it achieves and what the hard part was.

Most of what follows was built through Colabs, our sister company. A founder brings the idea and the domain knowledge, Colabs brings the team, the founder funds the build with a monthly subscription, and they hold equity in the company that results. Each entry is labelled: Colabs venture, Betr internal, or Client work. Where a number appears it is something you could point at, such as a test count or a venue count. There are no revenue, user or return figures here, because those belong to the ventures rather than to us.
[ 00 / HOW TO READ THIS ]

Before the list

Three things worth knowing about how this page is written.

[ 01 ]

Built, not described

Every entry is running software with a test count attached, not a proposal or a concept. Most were built through Colabs, where a founder funds the build and keeps equity, so the work had to survive someone else's expectations rather than only our own.

[ 02 ]

The same discipline, whatever the domain

Trading engines, bookkeeping software and pool inspections look unrelated until you notice the pattern: measure it, refuse to launch on a guess, and make the failure path the part you engineer hardest.

[ 03 ]

Status is stated bluntly

Several of these say paper-locked, gated or pre-launch. That is what they are. A portfolio where everything is 'in production' is a portfolio that is lying about at least one thing.

[ QUA / QUANTITATIVE FINANCE ]

Quantitative finance

7 projects

[ BUS / BUSINESS SOFTWARE ]

Business software

4 projects

[ TRA / TRADES AND SERVICES ]

Trades and services

2 projects

[ MAR / MARKETING ]

Marketing

2 projects

[ PRO / PROFESSIONAL ]

Professional

2 projects

[ SPO / SPORTS TRADING ]

Sports trading

1 project

[ TRA / TRADING TOOLS ]

Trading tools

1 project

[ COM / COMPLIANCE TECHNOLOGY ]

Compliance technology

1 project

[ SEC / SECURITY ]

Security

1 project

[ DES / DESIGN ]

Design

1 project

[ DAT / DATA PRODUCTS ]

Data products

1 project

Want the same discipline on your problem?

The catalogue prices the patterns behind all of this. Describe your version and get it scoped without a call.